20 Products

  • If you’re looking to expand your operations into new markets, our international insights can help connect you to opportunities. Find out how trading in or with these destinations could help boost the future growth of your enterprise. We all know that today China is not just the second largest economy […]

  • The latest iteration of our annual Digital Transformation and Cloud Survey features insights from 500 global respondents, who cite heightened attention on and investment in cybersecurity, AI and the cloud as indicators of digital transformation being an integral part of enterprise thinking and planning. Watch this two-minute video highlighting key takeaways from […]

  • This report is extremely worth reading, it is a 156-page English-Vietnamese bilingual report (Vietnamese starts on page 79) made & published by the Hanns Seidel Foundation in collaboration with the University of Social Sciences and Humanities – Hanoi National University. December 2021. FOREWORD & INTRODUCTION TO THE REPORT Digital transformation […]

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  • The Covid-19 pandemic has reshaped consumer shopping habits in 2021 . Complicated developments have seriously affected traditional activities in business and distribution of goods. E-commerce has helped remove all barriers of space and time in business. At the same time, promote the consumption of “Consumer Goods and Food” during the […]

  • For the full version, please visit Euromonitor International here Delivery: Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable). This report comes in PDF. Overview: Understand the latest market trends and future growth opportunities for the Sauces, Dips and […]

  • COVID-19 was not a strange word among people around the world, including Vietnamese. The pandemic returned with heavy effects on every aspect of life. Spending on FMCG recorded another peak with the significant shift to essential products as well as convenient channels due to the outbreak of wave 4. As the circumstances, the […]

  • If a business can be expressed as a person, then a brand is a personality. Brand is a living entity, the mission of the business is to help it grow and add more value over time, also known as Reputation Management. Reputation Management is associated with any department that “touches” […]

  • This 90-page report explores what a UX career looks like today, including what UX professionals make of it, and how best to get a job in the field. The 2nd edition is based on several research studies carried out in 2019, with responses from 722 UX professionals around the world. This report features a […]

  • In 2020, Southeast Asia’s migration from the offline to the online economy surpassed our initial estimates and took off at an accelerated pace. Changes that were expected to take place over half a decade took place in just a year, partly because of the consumption habits brought about by the […]

  • Việt Nam hiện đang là một “ngôi sao sáng” thu hút nhiều dòng đầu tư từ nước ngoài với nên kinh tế trẻ và năng động. KPMG Việt Nam và Vietnam Innovation Parks (VNIP) hân hạnh giới thiệu “VIETNAM INVESTMENT HANDBOOK” – bức tranh toàn cảnh về thị trường Việt […]

  • “Artificial Intelligence (AI) is a branch of computer science in which computers are programmed to do things that normally require human intelligence.” Artificial Intelligence represents the third era of computing, generally defined as the ability for a machine to perform cognitive functions as well as or better than humans. Such functions […]

  • Future Today Institute launches 14th annual Tech Trends Report The Future Today Institute (FTI) has launched its 14th annual Tech Trends Report. Well, report singular is an understatement, because this year’s offering includes no less than twelve separate volumes, which between them analyse nearly 500 tech and science trends across multiple […]

  • The economy continued to recover across Asia during the first part of 2021, with growth witnessed in many markets. FMCG spend in the APAC region was up 5.0% in the first quarter, which is higher than the increase of 3.4% we saw in Q1 of last year. The food sector […]

  • Out now! Kantar’s 2021 Vietnam Insight Ebook Kantar’s 2021 Vietnam Insight Ebook – The Special Edition (the 6th edition) Like other countries hit by the pandemic, Vietnam’s economy has also suffered significantly over the course of the outbreak. Encouragingly, Vietnam is still considered as one of the fastest recovering markets, thanks […]

  • Out now! Brand Footprint 2021: the most chosen global FMCG brands revealed Our new Brand Footprint publication unveiling the global ranking of the world’s most chosen FMCG brands is now available to read! In this year’s edition, we see that two markets accounted for 55% of the Top 50 brand […]