Asia Pacific
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0 ₫FMCG Monitor Q2 2023: Vietnam’s FMCG Market Faces Challenges The Vietnam FMCG Monitor Q2 2023 report shows that the country’s FMCG market is facing challenges, despite a slight improvement in the economy. The economy is showing signs of improvement, but consumers remain cautious and financially stressed. The GDP growth in […]
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0 ₫FMCG Monitor Q1 2023: Tet Shopping Boosts FMCG Growth in Vietnam Vietnam’s consumer market experienced a significant boost in value during Q1 2023, driven by a surge in festive shopping and preparation for Tet 2023, the biggest holiday of the year. Key findings: FMCG value uplift seen in both urban […]
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0 ₫The Connected Consumer Q1 2023 Report The Connected Consumer Q1 2023 report, Vietnam’s leading digital landscape report, was recently released by Decision Lab and the Mobile Marketing Association Vietnam (MMA). The study focuses on consumers’ online habits, such as their use of social media, entertainment (music, movies, and videos), and […]
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0 ₫Kantar Worldpanel Vietnam Releases 2023 Brand Footprint Report, Revealing Top FMCG Brands in Vietnam Kantar Worldpanel Vietnam has released its highly anticipated Brand Footprint 2023 report, which reveals the rankings of Vietnam’s most chosen FMCG (Fast-Moving Consumer Goods) brands. The report, which is part of Kantar’s 11th edition of the […]
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0 ₫Brand Footprint Asia 2023: The Path to Success in the APAC Region The Brand Footprint Asia 2023 report is a comprehensive analysis of the most chosen FMCG brands in the 11 markets of the APAC region. The report provides insights into the factors driving brand success in the region, as […]
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0 ₫Asia Brand Footprint 2022: The Most Chosen Consumer Brands Across Asia Kantar Worldpanel has released its annual Asia Brand Footprint report, which reveals the rankings of the most chosen FMCG (Fast-Moving Consumer Goods) brands in Asia. The report, which is based on a survey of over 700,000 households in 13 […]
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Vietnam’s economy is facing challenges, and consumers are tightening their belts. This is reflected in the F&B sector, which is not a top priority for many people right now. However, there are still opportunities for restaurants and cafes to attract customers. Here are a few ideas: Target high-income consumers and […]
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Decision Lab surveyed over 1,000 adults in Vietnam in April to learn about their current financial priorities, choices, motivations, and expectations for their financial future. Here are some of the key findings: Saving for unexpected hardship and protecting their families from emergencies are the top financial priorities for half of […]
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Through the waves, towards a sea of opportunity e-Conomy SEA tracks Southeast Asia’s digital economy as it overcomes headwinds to approach $200B. Scroll down for more on the industries and drivers to watch. Highlights from the 2022 report Through the waves, towards a sea of opportunity — Southeast Asia’s digital […]
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If you’re looking to expand your operations into new markets, our international insights can help connect you to opportunities. Find out how trading in or with these destinations could help boost the future growth of your enterprise. We all know that today China is not just the second largest economy […]
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For full version, please visit Euromonitor International here Delivery: Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable). This report comes in PDF with additional info in Excel included. Overview: Understand the latest market trends and future growth […]
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A presentation from Cimigo market research on Vietnam Consumer Trends 2022. Cimigo assesses the consumer trends and expectations for 2022 in Vietnam. Discover the economic, social and consumer trends in Vietnam. If you prefer to listen to the presentation being delivered, you may do so here; Vietnam Consumer Trends 2022. 10 […]
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This report is extremely worth reading, it is a 156-page English-Vietnamese bilingual report (Vietnamese starts on page 79) made & published by the Hanns Seidel Foundation in collaboration with the University of Social Sciences and Humanities – Hanoi National University. December 2021. FOREWORD & INTRODUCTION TO THE REPORT Digital transformation […]
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The Covid-19 pandemic has reshaped consumer shopping habits in 2021 . Complicated developments have seriously affected traditional activities in business and distribution of goods. E-commerce has helped remove all barriers of space and time in business. At the same time, promote the consumption of “Consumer Goods and Food” during the […]
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For full version, please visit Euromonitor International here Delivery: Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable). This report comes in PDF with additional info in Excel included. Overview: Understand the latest market trends and future growth opportunities […]
